Care Guide
The Art of Towel Care: A MIORA Guide
Your MIORA towels are crafted to be an everyday luxury, a moment of pure comfort in your daily ritual. They are an investment in your personal sanctuary, and with the proper care, their cloud-like softness and superior absorbency can be preserved for years to come.
This guide will walk you through the simple steps to ensure your towels remain as plush and absorbent as the day you received them.
The First Wash: Awakening the Fibers
Before you use your new MIORA towels, we highly recommend giving them a wash. This initial cycle serves two purposes: it removes any finishing lint from the crafting process and allows the long-staple cotton fibers to "bloom," unlocking their full absorbent potential.
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Wash your new towels in a separate load with warm water and a mild, liquid detergent.
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Proceed directly to the drying phase.
The Washing Ritual: A Gentle Clean
To maintain the integrity and softness of the cotton, follow these washing guidelines.
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Load Properly: Wash towels with other towels of similar color. Avoid overcrowding the machine, as this ensures a thorough rinse.
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Use Mild Detergent: Use a small amount of a high-quality, mild liquid detergent. Excess detergent can build up on the fibers, leading to stiffness.
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Warm, Not Hot: Wash in warm water. Consistently using hot water can cause the premium cotton fibers to weaken over time.
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The Golden Rule: Avoid Fabric Softeners & Bleach. This is the most critical step. Fabric softeners coat the cotton fibers with a waxy film that repels water, drastically reducing absorbency. Bleach will weaken the fibers and can cause discoloration.
The Art of Drying: Achieving Ultimate Fluffiness
Proper drying is the secret to maintaining that plush, spa-like feel.
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Shake Them Out: Before placing towels in the dryer, give each one a good shake. This helps the fibers fluff up.
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Low to Medium Heat: Tumble dry on a low to medium heat setting. High heat can "bake" the fibers, making them feel stiff and brittle.
The Secret to Natural Softness: MIORA Wool Dryer Balls Instead of chemical-laden fabric softeners that ruin absorbency, the key to naturally soft towels is gentle tumbling. Our MIORA Wool Dryer Balls are the perfect companion for your towels.
They work by lifting and separating the fabric as it tumbles, increasing airflow and significantly reducing drying time. This gentle agitation naturally softens the fibers without any harmful residues, leaving your towels plush, absorbent, and eco-friendly.
[Discover the MIORA Wool Dryer Balls -> (Link to Product Page)]
Proper Storage: Preserving Freshness & Form
How you store your towels is just as important as how you wash them. To stay fresh, towels need air circulation.
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Ensure They Are Completely Dry: Never fold or store damp towels, as this can lead to musty odors.
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Avoid Overcrowded Closets: Tightly packed linen closets restrict airflow. Give your towels room to breathe.
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Rotate Your Collection: Use your towels in rotation to ensure even wear over time.
Elevate Your Space with the MIORA Towel Basket For a solution that is both beautiful and functional, we recommend storing your freshly laundered towels in our MIORA Towel Basket.
Crafted to complement your bathroom or bedroom decor, its open-weave design promotes optimal airflow, keeping your towels fresh, dry, and beautifully displayed. It transforms simple storage into a deliberate piece of design, making luxury accessible for your next bath or shower.
[Shop the MIORA Towel Basket -> (Link to Product Page)]
MIORA Pro-Tips for Lasting Luxury
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What if a loop gets snagged? Do not pull it. A pulled loop will not unravel the towel. Simply use a pair of scissors to snip the snagged loop flush with the fabric.
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Why do my towels feel stiff? The most common culprits are detergent buildup or hard water. To restore softness, try washing your towels with one cup of white vinegar (and no detergent) on a warm cycle.
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Skincare Stains: Be mindful of skincare products containing benzoyl peroxide or alpha-hydroxy acids, as they can cause discoloration on colored towels.
With a little intention, the simple act of caring for your towels becomes a ritual in itself—one that ensures your MIORA towels will continue to provide a moment of pure comfort, day after day.

