Refresh your sink-side with The Vanity Set. Includes 4 hand & 4 face towels in ultra-soft 700 GSM organic Turkish cotton. Perfect for guests or daily indulgence.
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Our Materials
Crafted from 700GSM 100% Long-Staple Turkish Cotton for a supremely soft and absorbent feel. Our towels are OEKO-TEX® certified, ensuring they are safe for you and the environment.
Q: Will these towels stay soft after washing?
A: Yes — and many say they get even softer. Just wash warm, tumble dry low, and skip fabric softener (it coats the fibers).
Q: Are they good for sensitive skin?
A: Absolutely. Our towels are made from hypoallergenic, OEKO-TEX® certified Turkish cotton — gentle, pure, and skin-safe.
Q: Do they dry quickly?
A: Yes. Despite their plush feel, the breathable cotton and zero-twist weave help them dry fast between uses.
Q: What if I don’t love them?
A: No worries — try them for 30 days, risk-free. If you’re not happy, we’ll refund you. No hassle, no questions.
Your MIORA towels are crafted to be an everyday luxury, a moment of pure comfort in your daily ritual. They are an investment in your personal sanctuary, and with the proper care, their cloud-like softness and superior absorbency can be preserved for years to come.
This guide will walk you through the simple steps to ensure your towels remain as plush and absorbent as the day you received them.
Before you use your new MIORA towels, we highly recommend giving them a wash. This initial cycle serves two purposes: it removes any finishing lint from the crafting process and allows the long-staple cotton fibers to "bloom," unlocking their full absorbent potential.
Wash your new towels in a separate load with warm water and a mild, liquid detergent.
Proceed directly to the drying phase.
To maintain the integrity and softness of the cotton, follow these washing guidelines.
Load Properly: Wash towels with other towels of similar color. Avoid overcrowding the machine, as this ensures a thorough rinse.
Use Mild Detergent: Use a small amount of a high-quality, mild liquid detergent. Excess detergent can build up on the fibers, leading to stiffness.
Warm, Not Hot: Wash in warm water. Consistently using hot water can cause the premium cotton fibers to weaken over time.
The Golden Rule: Avoid Fabric Softeners & Bleach. This is the most critical step. Fabric softeners coat the cotton fibers with a waxy film that repels water, drastically reducing absorbency. Bleach will weaken the fibers and can cause discoloration.
Proper drying is the secret to maintaining that plush, spa-like feel.
Shake Them Out: Before placing towels in the dryer, give each one a good shake. This helps the fibers fluff up.
Low to Medium Heat: Tumble dry on a low to medium heat setting. High heat can "bake" the fibers, making them feel stiff and brittle.
The Secret to Natural Softness: MIORA Wool Dryer Balls Instead of chemical-laden fabric softeners that ruin absorbency, the key to naturally soft towels is gentle tumbling. Our MIORA Wool Dryer Balls are the perfect companion for your towels.
They work by lifting and separating the fabric as it tumbles, increasing airflow and significantly reducing drying time. This gentle agitation naturally softens the fibers without any harmful residues, leaving your towels plush, absorbent, and eco-friendly.
[Discover the MIORA Wool Dryer Balls -> (Link to Product Page)]
How you store your towels is just as important as how you wash them. To stay fresh, towels need air circulation.
Ensure They Are Completely Dry: Never fold or store damp towels, as this can lead to musty odors.
Avoid Overcrowded Closets: Tightly packed linen closets restrict airflow. Give your towels room to breathe.
Rotate Your Collection: Use your towels in rotation to ensure even wear over time.
Elevate Your Space with the MIORA Towel Basket For a solution that is both beautiful and functional, we recommend storing your freshly laundered towels in our MIORA Towel Basket.
Crafted to complement your bathroom or bedroom decor, its open-weave design promotes optimal airflow, keeping your towels fresh, dry, and beautifully displayed. It transforms simple storage into a deliberate piece of design, making luxury accessible for your next bath or shower.
[Shop the MIORA Towel Basket -> (Link to Product Page)]
What if a loop gets snagged? Do not pull it. A pulled loop will not unravel the towel. Simply use a pair of scissors to snip the snagged loop flush with the fabric.
Why do my towels feel stiff? The most common culprits are detergent buildup or hard water. To restore softness, try washing your towels with one cup of white vinegar (and no detergent) on a warm cycle.
Skincare Stains: Be mindful of skincare products containing benzoyl peroxide or alpha-hydroxy acids, as they can cause discoloration on colored towels.
With a little intention, the simple act of caring for your towels becomes a ritual in itself—one that ensures your MIORA towels will continue to provide a moment of pure comfort, day after day.
"The bath towels are HUGE and have a nice weight to them, they feel so much more luxurious than others I've bought. It really feels like a spa towel at home."
"Honestly the softest towels I've ever owned, and they're super absorbent. They actually dry you off instantly. I'm obsessed and will be buying more."
"The quality is incredible. Washed them several times and there's been almost NO lint, which is a first for me. They still look and feel brand new. Worth the money for sure."
"These towels are a lifesaver. They feel thick but they actually dry fast, so no more musty bathroom smell. Makes a huge difference. Highly recommend."
We use only the finest organic materials, weaving them with care and finishing them without any harsh chemicals. Our Plush fabric achieves its signature, sumptuous hand-feel from a special tumbling process. This technique amplifies the fabric's natural softness, delivering an exceptionally fluffy finish you can feel.
We start with the finest 100% long-staple organic cotton. We protect its natural purity by refusing to use harmful pesticides, GMOs, or toxins like formaldehyde in any of our products. It’s a simple choice: a better cotton for you, and a better process for the planet.
Our Plush Bath fabric achieves its perfect balance of softness and absorbency from a special low-twist terry loop. This technique gives the towel a substantial, luxurious weight that's both velvety soft and highly functional. Finished with classic, universal styling, it’s designed to complement any aesthetic.
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Each MIORA towel is made from 100% long-staple Turkish cotton, celebrated for its unmatched softness, strength, and natural luster. With a 700 GSM weave, they deliver a spa-grade weight — thick, plush, and incredibly absorbent. Every towel is also OEKO-TEX® Certified, meaning it’s crafted with your skin and the planet in mind.
They do — faster than you might expect from such a plush towel. The open-loop Turkish cotton fibers allow for excellent airflow, helping your towel dry efficiently between uses while maintaining its cloud-like softness.
MIORA towels are woven in Turkey, a region renowned for centuries of cotton craftsmanship. We work with mills that adhere to strict environmental and ethical standards under OEKO-TEX® certification, ensuring sustainable production from fiber to finish.
To maintain that luxurious softness and absorbency, wash your towels in cold or warm water (up to 40°C) with a mild, color-safe detergent. Skip bleach and fabric softeners — they coat the fibers and reduce absorbency. For best results, tumble dry on low heat and remove promptly to preserve their fluff.
No — MIORA towels are crafted with zero-twist, long-staple Turkish cotton that becomes even softer after every wash. We suggest washing them before first use to remove any residual lint and enhance their absorbency from day one.
We’re here to help—reach us anytime via our Contact page or email us at support@miora.us
Woven from the finest long-staple cotton, MIORA towels grow softer and more familiar with every wash. The simple luxury of treating yourself right — in the moments you touch most.
Every MIORA towel begins with long-staple cotton, woven for lasting softness and balance. Each thread, fold, and finish is guided by our belief that luxury should feel effortless — calm in every detail, beauty in every touch.
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Refresh your sink-side with The Vanity Set. Includes 4 hand & 4 face towels in ultra-soft 700 GSM organic Turkish cotton. Perfect for guests or daily indulgence.
